Roku
APPLE Vision Pro APP
This was a concept build during a hackathon.
Overview
BACKGROUND
This is a hackathon project I created at Roku which creates a new Roku app for Apple Vision Pro. The feature set is an extension of the current ROKU mobile app on iOS.
AUdience
Our main audience is called streamers who use the Roku TV Box and Roku mobile app to discover and consume content.
Goal
First goal is to inspire the Engineering & Design teams at Roku. Secondary goal was to have Roku brand presence on Apple Vision Pro headset.
BACKGROUND
Research
Went through the Vision Pro Apple event and the documentation on Apple’s website.
Brainstormed around how to use this new design system and sketched out a few rough solutions with the engineering and product teams.
App Launch
Streamer launches the Roku app on Apple Vision pro
Content Recommendations
Streamer scrolls through all the content recommendations on the What to Watch page.
Voice Search
Streamer can search for a title using voice search. He decides to search for the term “Harry” and gets the following results:
Movies
TV Shows
Collections of content
People
First Time UX
Streamer discovers his way around the app
Watch List
Streamer gets interested in watching John Wick 4 and adds it to the Watch List.
Return UX
It’s 8 PM and the streamer wants to sit back and relax and watch a movie on Apple Vision Pro.
Immersive Way to Discover CONTENT
Added a section on the top that we can use to expose users to new features and monetize the app using advertising placements.
